Ready to mix the Right
brand and marketing Cocktail for your
small business?
Kristin Lawton,
Chief Marketing Mixologist
Ready to Mix the Best
Brand and Marketing Strategies for Your
Small Business?
Your Brand, Served Neat
Marketing your small business shouldn’t feel like a muddled cocktail—messy, overwhelming, and missing the mark.
I’m here to take the chaos out of your branding and marketing. Together, we’ll blend the perfect mix of strategy, creativity, and clarity to craft a brand that’s uniquely yours and delivers real results.
Step Behind The Bar
I’ve mixed up three easy-to-use tools to help you shake, stir, and serve your way to marketing magic. Whether you’re testing your style, sparking creativity, or staying consistent, these are the must-haves to get started.
What’s Your Personal Cocktail Style?
On the Rocks, Shaken, Stirred, or Neat? Uncover your cocktail-inspired marketing persona with the Signature Brand Marketing Style Quiz and learn how to embrace your unique style. Market your brand authentically, effortlessly, and with results you’ll love.
Your Daily Dose of Marketing Inspiration
The Marketing Bar is your subscription to actionable insights, strategic tips, and accountability—delivered daily. It's like having a marketing mixologist in your corner, serving up bite-sized tasks to keep your brand buzzing and your business growing without the overwhelm.
Playful AI Prompts, Thoughtful Strategy
Step up your marketing game with my Marketing Mixology Cards. Packed with 50 cards and 150 creative, AI-powered prompts, they’re designed to spark bold ideas and intentional strategies. From brainstorming an idea to crafting content, these cards make marketing feel like play with a purpose.
Mix Up Your Marketing with My Signature Recipe
Say goodbye to the stress of juggling branding and marketing. My 10-Point Blueprint Recipe is designed to take your brand from muddled to masterful. Together, we’ll craft a standout identity, create an intentional marketing strategy, and build systems that make it all feel effortless.
Here’s How We’ll Shake Things Up:
Develop Your Unique Brand
Start with a solid foundation that reflects your business’s essence and connects with your ideal audience.
Master the Marketing Mix
Blend creativity and strategy to create a roadmap that builds trust and drives results.
Serve with Ease
Deliver your brand consistently with systems that save you time and energy—leaving you more space to grow.
Ready to Craft Your Recipe?
Let’s work together to create a brand and marketing strategy that’s authentic, clear, and built to resonate.
"I love having a strategy so I don’t constantly feel guilty about not doing enough marketing. It’s exciting to have an actionable plan that uniquely fits me and my business and feels good as I’m employing it!"
Meet Kristin Lawton: Your Chief Marketing Mixologist
Ready to elevate your brand or coaching business without the overwhelm? Step behind the bar with me! With nearly two decades of experience, I’ve mastered the art of transforming complex marketing challenges into actionable, stress-free strategies.
My Specialty? Crafting tailored brand “recipes” that attract your ideal customers and give you the confidence to serve your business with ease. Whether you need a complete brand overhaul, social media strategy, or creative content ideas, I’ve got the expertise to mix just the right blend for you.
Why Work With Me
Generosity: I make my services accessible and focus on building authentic connections.
Collaboration: I work alongside you, combining creativity and strategy for impactful results.
Simplicity & Joy: I help you streamline marketing so you can work smarter and actually enjoy it.
Authenticity: I show up as my whole self and encourage you to do the same.
When I'm not coaching at The Marketing Bar, you'll find me savoring a Negroni at a new spot in Washington, DC, or unwinding at our mountain cabin with my husband and pup, Forest. One sip of my favorite cocktail, and I'm instantly transported to Italy, my ultimate travel destination.
What My Clients Are Saying
Don’t just take my word for it—here’s what my clients have to say about working with me:
Set Up Your Marketing Bar
Behind every great cocktail is a perfectly prepped bar: lemons sliced, simple syrup made, and a menu that’s tight, thoughtful, and easy to follow. That’s the kind of marketing setup I help you create.
Save
Time
No more scrambling to figure out
what to post, write, or say.
Enjoy the
Process
Marketing becomes calm, efficient,
and even fun.
Serve with Confidence
You’ll know exactly what your
audience wants and how to deliver it.
No need to hustle like a bartender at a crowded dive bar. With the right tools and systems in place, you’ll have time to connect, serve thoughtfully, and keep your marketing flowing effortlessly.
Pro Tip: Ready to make marketing this easy? Start with The Marketing Bar for small, daily actions that help you build momentum and results—without the overwhelm.
Catch Me Behind Other Bars: Listen to My Curated Playlist
Want a deeper dive into my mixology magic? Tune into this Spotify playlist featuring all the podcasts where I've guest-starred. It's your go-to source for sips of wisdom on brand and marketing strategies, and it's updated regularly—just like a seasonal cocktail menu!
Ready to Shake Things Up?
Your brand deserves a marketing cocktail that’s as bold, unique, and intentional as you are. Whether you’re just starting to mix your base spirits or you’re ready to elevate with top-shelf strategies, I’m here to help you craft the perfect recipe.
Because when your ingredients are right and the process feels effortless, your brand flows—and your audience keeps coming back for more.
