A free live workshop · May 20
The Three Essential Lines Every Signature Brand Needs
A live workshop to craft yours so you can stop blending in.
The Pour
There's a piece missing from your brand toolkit, and it's the tool that takes your brand from meh to signature and keeps it there.
Registration
Save
Your Seat
- When Wed, May 20
- Time 3pm ET / 12pm PT
- Cost Free
The replay is sent to everyone who registers, so save your seat even if you can't make it live. You'll get the most out of it in the room with us.
The Workshop
What we're pouring on May 20.
In one focused hour, I'm pulling back the curtain on the three essential lines that every signature brand needs and showing you exactly what to do with them.
01
You'll find out what they are.
Why they matter, why they work, and what makes them the most useful pieces of your brand once they're crafted.
02
You'll see how they keep your brand sharp.
These three become your filter for every new strategy, trend, and tactic that comes your way, so your brand stays unmistakably yours.
03
You'll learn how to actually use them.
The lines themselves are only as useful as what you do with them. You'll see exactly where they show up in your sales pages, your offers, your podcast intros, and the way you decide what to say yes to.
04
You'll craft yours in the room.
We pour all three together so you walk out with them already drafted for your brand and ready to put to work.
About Your Mixologist
Hi, I'm Kristin.
- Title Chief Brand Mixologist
- Bar District Brand Bar
- In It 25 years in brand & marketing
- Best At Bottling brilliance
I bottle the brilliance of business owners so they can build signature brands that stand out, market easier, attract better clients, and scale with less friction.
After 25 years of brand and marketing experience across media, nonprofits, corporations, and small businesses, I've seen how hard people work when their brand isn't carrying its weight. The work is good. The brand around the work has gone quiet. And the gap between those two things is where most business owners are losing clients, wasting effort, and watering themselves down.
This workshop is where I'm pulling some of my most-used tools out from behind the bar and putting them in your hands. The same tools my private clients use to keep their brands sharp, magnetic, and unmistakably theirs through every launch, every collaboration, and every shiny new tactic that comes their way.
The Last Call
See you behind the bar.
Pull up a stool, and I'll have your missing tool waiting for you.

